15 qualified applicants in 90 days.Guaranteed, or you stop paying us until we hit it.
Three new members can cover your whole season. We bring the applicants. Your team gives the tours.
See what 15 applicants is worthMemberships aren't selling.
Every empty spot is initiation, dues and food-and-beverage minimums the club never collects. The agency you already pay sends reports, not members. And nobody on staff has the time to fix it. That is the part we take off your plate.
Find. Frame. Fill.
How it works
01Find
Empty spots go to people likely to join and stay. Your GM and membership director tell us who joins, who stays and who's missing. Usually week one.
02Frame
Your club gets the reasons to join and the message for each kind of member you want in those spots. Written down, and the club keeps it. Ready by day 30.
03Fill
Qualified applicants for your open memberships, from ads where they already spend time. Warm leads go straight to your membership director. Ads live by day 30.
Week 1
We learn who joins your club and why they stay
By day 30
Your message is ready and the first ads are live
90 days of ads
15 qualified applicants, or you stop paying us until we hit it
Every month
A meeting and a plain read on all the numbers
Everything to fill your club. One monthly fee.
$4,000 a month for a nine‑month season. Discovery included, no setup fee. Ad spend is separate.
- 01Know who joins, why they stay and who's missing
- 02Your message for each kind of member, written down and yours to keep
- 03Qualified applicants, every lead tracked to its source
- 04Every campaign placed, managed and adjusted
- 05A monthly meeting and numbers you can read in a minute
The Lead Follow-Up Kit. Emails, texts and a tour script, so your membership director can close.
The Membership Funnel Audit. We review your membership page, inquiry form and response time.
15 applicants.90 days.Qualified, guaranteed. Miss it, and you stop paying us until we hit it.
$4,000/mo and a guarantee. What are 3 new members worth to your club?
Bend, Oregon
“Two seasons in, we'd nearly filled the club.”
The club wanted ads yesterday. The plan came first, and by the end of the season they had more people than they could tour.
- 34%golf membership growth since January 2025
- 49new members from ads by June 2025
- 22%of ad leads became members
Two seasoned vets.
Who we are
Kevin Mooney
Strategy, discovery and creative directionI run discovery, strategy and creative. After 10+ years in brand and marketing and building my own consumer brand, I know the owner's side of the table.
Ryan Blake
Ad placement, spend, reporting and insightsI run the ads: placement, spend and reporting. I've spent 18 years in analytics and reporting, and my job is turning the numbers into what we do next.
We won't work for the club across town.
One club per metro. We're taking three new clubs before spring, until December 15 or until all three sign, whichever comes first.
Plain answers.
Marketing built to fill a private club's membership. We find who joins and why, write the message for each kind of member, and run ads that bring qualified applicants to your membership director. We do it for private golf and country clubs, one club per metro.
Discovery with your membership director and GM, your reasons to join and the message for each kind of member, campaign strategy, ads, landing pages and tracking, ad placement and management, a monthly meeting, a lead follow-up kit for the membership director, and a plain monthly read on the numbers. Ad spend is separate.
At least $2,000 a month. Clubs in larger metro areas should plan on more. Our Standard assumes that budget is in place.
The club, on its own card. Ad spend is separate from our monthly fee, and that stays true even when our fee stops and we keep working.
The club owns its ad accounts and everything made for it, including the written message for each kind of member.
Your time at the start, mostly: discovery conversations with the membership director and GM. We handle the rest.
By day 30, as long as the club finishes discovery in the first week or two. If discovery takes longer, the ads and the 90-day clock move with it.
15 qualified applicants in your first 90 days of ads, or our fee stops and we keep working until we hit it. We guarantee applicants, not how many join. Qualified means a person who fits the member profile we agree on together in discovery. Two conditions: discovery done in the first week or two, and the ad budget in place. Billing starts when you sign. The 90 days start when your ads go live, within 30 days.
Our fee stops and we keep working until we hit it. Those free months don't count toward your season, so you still get every month you paid for. The club still pays its own ad spend, which we never guarantee or cover.
We take one club per metro area, so we check fit before we say yes: a real membership program, room to grow and a membership director who will follow up on leads. A short call tells us both.
Yes, when membership is a real part of how the club runs. Private and semi-private clubs are a fit. A course with no membership program is not.
Nine months, one full membership season.
Three. That is how many we can start before the spring season and still finish discovery by day 30. Clubs start in November or December, so the ads are live ahead of the membership season, not behind it. Applications for the pre-spring group close December 15, or when all three spots are taken, whichever comes first.
No. We take one club per metro area. Once a club in your area signs, that area is closed.
